Align Your Dealers and Agents for Growth
We have to stop thinking about dealers and reps as external parties, and start considering them an extension of our sales team. Too many of the CEOs and Executives I meet see a dealer as an expense, not a value-added team member. In this week’s podcast I share three ideas that you can use to create more collaboration with dealers, reps or agents for greater visibility of your sales opportunities, as well as a stronger commitment to closing sales and growing revenue.
What you’ll hear in this episode:
- Why your dealer network may not be performing properly
- The fact that dealers today work for many different organizations – what that means for your business, and what to do about it
© Shawn Casemore 2016. All rights reserved.
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