Shawn Casemore

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Book Shawn

February 2017

Recent Posts

  • Traditional Selling is Dead (try this instead!)
  • How to Get Your Mind Right (in Sales)
  • How to Get Out of a Sales Slump (+18 Ways to Stay Out!)
  • Segment Your Customer Experience [is it necessary?]
  • Why Customer Experience is More Important Than Ever

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Why No One Likes Taking One for the Team

Watching my boys play hockey every week reminds me of something that used to really bug me as a participant in team sports. I called it, “taking one for the team.” Typically, if the team loses a game or has a bad play, the coach will pull the team aside and give them a verbal […]

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Is Your Vision Statement Outdated?

I’ve noticed an alarming trend in the past couple years while assisting clients in formulating their strategy… There is an increasing desire to avoid “touching” the Vision and Mission statement during a strategy session, in favor of focusing on key objectives to move the business forward. When I’ve asked why, the answer I receive typically […]

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Is Your Employee A DUD?

In my travels across North America working with teams in manufacturing, distribution, insurance, not-for-profit and even health care, invariably in every successful team there exists one or two people who fail to commit. You likely know who I’m talking about. It’s the employees who constantly complain but do nothing to help the situation; it’s those […]

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Reflect with your team to grow

Have you taken time recently to reflect on your business success? If you believe in the value of strategy, then it comes as no surprise that you must look backward in order to move forward. What about your team? Reflection has value yes, but how can you ensure a robust reflection? Involve your team of […]

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Why EDDIE Is The Best Performance Coach

This past week I was watching my oldest son at hockey practice.  During one of the drills, the two coaches instructed the team to skate two-by-two down the ice, passing the puck between each other as they skated in order to improve their passing skills. Although my oldest son is only eight, I’ve likely already […]

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Challenge Yourself to Grow

Are you facing some challenges that seem insurmountable? Have you struggled with reaching some specific goals or ambitions this year? Life is about growth; through challenge we grow and expand our horizons. I had lunch with a client last week where we discussed some of the challenges he was facing. It began by discussing some […]

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Lessons in Resilience from a Five-Year-Old

Recently my youngest boy Dylan was sick with everything from a mild fever to stuffy nose and upset stomach. During several sleepless nights, my wife and I were up every few hours to get him water, medication, or just to lay with him and provide a backrub. What I found surprising was that despite the […]

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Your Employees Influence on Customer Satisfaction

I had the good fortune of having an attentive hygienist clean my teeth this past week. Her approach to cleaning teeth was more sensitive than some previous hygienists I’ve had who seem determined to scrape my teeth until I tap out or pass out. Okay, that last one has only happened once, but I blame […]

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