Your Price is Way Too High (35 Responses that work in 2021!)
If you’re in sales, then invariably you’ve had a customer push back, suggesting your price is way too high. It’s happened to the best of us. In fact, I might even argue that if you haven’t had push back on your pricing, you’re undervaluing your product or service. This isn’t to dive into pricing theory […]
READ MOREHow to Have Successful PR on a Budget (+ examples!)
Trying to determine how to have a successful PR on a budget? No matter the size of your business, it’s always a good idea to spend time considering the most effective PR. With this in mind, you can determine what budget is required to support your objectives. This remains true when it comes to your […]
READ MORETraditional Selling is Dead (try this instead!)
With the pandemic dragging on, have you wondered if traditional selling is dead? It is, and here’s why. Traditional selling once meant feet on the street. Sales agents, representatives, and agents calling on would-be and existing customers. Stopping by to say hello. Offering to take prospects and customers for lunch. Driving thousands of miles each […]
READ MOREHow to Build Your Sales Mindset (and confidence!)
If you sell, you’ve likely struggled at one time or another with how to build your sales mindset. After all, to be effective you need to be upbeat, positive, and optimistic. But have a few clients miss scheduled calls, or lose an important deal, and it can all come crashing down. Heck, even a bad […]
READ MOREWhy Are Social Networks Useful for Businesses That Sell to Consumers?
If you own a business, you’ve likely asked yourself why social networks are so useful for businesses that sell to consumers. After all, aren’t they meant for social interactions, rather than sales? Moreover, if what you sell is to businesses (rather than consumers), why would you ever use social networks for marketing? The key is […]
READ MOREHow to Get Out of a Sales Slump (+18 Ways to Stay Out!)
Have you ever wondered how to get out of a sales slump? We’ve all faced them. When everything goes quiet. Leads have dried up and deals to close have disappeared. For anyone in sales, the experience can be downright scary. Fortunately, it doesn’t have to be. What Is a Sales Slump? If you’ve ever been […]
READ MOREWhich of the Following is the Primary Objective of Demarketing? (in 2021!)
A quick pop quiz for you. Which of the following is the primary objective of demarketing? Is it to slow down or back off on specific marketing activities? Would you use demarketing to target your competition’s product or service? How about its use to discourage customers from buying a specific product or service? To be […]
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