Speaking

Shawn is an expert in sales, customer experience and leadership. As a keynote and virtual speaker, he prepares companies, their leaders and teams for breakthrough growth and performance.

His presentations include real-world examples and stories. These serve to inspire and mobilize participants to new levels of innovation and growth.

Shawn also consults to some of the most recognizable organizations and brands. He helps his clients develop strategies that accelerate growth and elevate their customer experience.

Shawn’s Most Popular Talks

As a keynote speaker and virtual speaker, each presentation Shawn delivers is custom-designed for his audience.

His style is dynamic and engaging.

Most importantly, Shawn provides his audience with distinct strategies and tangible takeaways that they can rapidly apply when back in their workplace.

Learn More About Shawn

Unstoppable Selling

Connecting, Convincing and Closing in Today’s New Economy

Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session

Audience takeaways include:

  • Proven strategies to sell in today’s new economy
  • A game plan to shift from chasing leads to attracting your ideal buyers
  • A plan to implement a system to sell that engages the entire team
  • The motivation to collaborate with the entire team in support of today’s buyers

Program description:

Finding, connecting with, and selling to today’s highly complex customers can be challenging. In this talk, I share proven strategies to get the attention of your ideal customers and steps to move them from prospects to customers in record time.

Learning outcomes:

  • Recognize key differentiators to help you sell in today’s new economy
  • Identify key strategies to find, reach, and connect with today’s prospects
  • Understand the best methods to qualify your customers quickly
  • Improve conversion and retention of key customer accounts
  • Win with proven closing strategies for today’s marketplace

The Psychology of Selling

Empowering Your Buyers to Buy (and buy again)

Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session

Audience takeaways include:

  • An understanding of how to best serve and support today’s demanding buyers
  • A recognition of the how the role has changed from salesperson to concierge
  • A plan to use responsiveness and personalization as a competitive advantage
  • The inspiration to ensure that every buyer interaction provides exponential opportunities

Program description:

Today’s buyers are complex and demanding. The methods we once used to convert and close sales have changed. What’s driving these new behaviors? How will they evolve in the coming months and years ahead? In this talk, we’ll dive deep into the psyche of todays’ buyers, unlocking the critical components to converting and closing in today’s new economy.

Learning outcomes:

  • Recognize and adapt to future buying behaviours
  • Satisfy your buyers need to feel validated and educated
  • Rethink how you engage and interact with your buyers
  • Develop your own unique Buyer Impact Experience (B.I.E.)
  • Understand the social economy and how technology will impact buyers in the future

Capturing the Complex Sale

Add Value and Avoid Discounting

Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session

Audience takeaways include:

  • Recognize the challenges in making a complex sale.
  • Learn how to add and deliver value that stands out amongst your competition.
  • Develop a plan to sell that predicts objections and remains focused on your objectives.
  • Avoid discounting and erosion of margins.

Program description:

Sales professionals selling complex solutions often lose focus when attempting to close a sale. Objections, questions, and pushback throw them off their game, forcing many to resort to a simple close using discounts or mark downs. Although these options may work in the interim, they hurt profit margins, reduce commissions, and create unrealistic expectations for buyers. In this talk we discuss strategies to avoid discounts and markdowns all together.

Learning outcomes:

  • How to completely avoid negotiating based on price.
  • Selling using the R.U.S.H. Value Model.
  • Flushing out and countering objections (before they surprise you!)
  • Dealing with decision-makers versus decision-committees.
  • Formulating “YATNA: Your Alternative to a Negotiated Agreement.”
  • Pouring Cement on the sale (before your buyer has a chance to change their mind).

Be Unstoppable!

Tap into Your Hidden Superpower

Format of the program: 45-90 minute LIVE or VIRTUAL keynote or breakout session

Audience takeaways include:

  • Realize our own hidden superpowers.
  • Recognize how to use our superpowers to achieve our greatest goals.
  • Discover how to mitigate our weaknesses and not let them hold us back.
  • Understand how to instill habits that ensure we always remain motivated.

Program description:

High-performing business leaders, athletes, and entrepreneurs have uncovered the one thing that most other people haven’t: their inner superpower. In this inspiring talk we discuss the proven strategies that high-performing individuals use to unleash their hidden talents and realize their biggest goals and ambitions. This talk is not for the weak of heart.

Learning outcomes:

  • Understand the power of goal setting and its influence on personal performance
  • Unlock techniques to minimize distractions and allow for laser-like focus
  • Discover how to find and release inner strength at any time
  • Examine and expand your circle of influence
  • Explore your own motivations and use them as personal leverage

Engaging your group with actionable strategies that create a catalyst for change.