Have you taken time recently to reflect on your business success? If you believe in the value of strategy, then it comes as no surprise that you must look backward in order to move forward.
What about your team?
Reflection has value yes, but how can you ensure a robust reflection? Involve your team of course. Team reflection is the pre-cursor to team engagement. Involving your team in reviewing the past actually gears them up for the future.
Use these three questions as a powerful exercise when including your team and reflecting as a group:
1. What have we learned in the past year that we can use to improve our products, services or efficiencies?
2. What changes or improvements should we introduce or pursue (i.e. enhancements or changes to existing products or services)?
3. How can we add more value to our customers experience of our products and services?
As your customers needs evolve and expand, you must in turn do the same in order to continue to remain relevant and valuable.
I should mention that this type of exercise isn’t meant to replace your existing business strategy but rather to enhance it. Taking opportunities to bring together your team in order to validate the timelines and relevance of your business strategy is always time well spent. Besides why would you want to wait for one year or even (gasp!) three years to see if your strategy is on track?